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External Sales Representative
Drive new business, nurture customer relationships, and represent top-rated industrial equipment. Sales experience and strong interpersonal skills required. Attractive package and growth.
Position Overview
This External Sales Representative role offers a competitive, undisclosed salary. The job is a permanent, intermediate position, ideal for candidates seeking long-term growth and stability.
The employer is a reputable company specialising in industrial equipment and services. They provide supportive onboarding and committed management that ensures your success in the sales realm.
Candidates with five years’ sales experience, preferably in the welding or equipment sector, are strongly encouraged to apply. Matric is required, and a tertiary qualification gives you an edge.
A Code 8 driver’s license and willingness to travel locally is needed, given the client-facing and mobile nature of the role.
Performance targets are clear and incentivised, with regular discussions to ensure ongoing development and achievement.
Key Role Responsibilities
Day to day, you’ll: Sell top products via proactive customer outreach and relationship management. Customer support and solution-driven advice are central duties.
You’ll visit clients for quoting, demonstrations, and follow-ups, while using digital tools for planning and reporting. You’ll also occasionally handle deliveries and stock orders.
Compiling daily and weekly reports to track your sales pipeline is key. Upholding company quality standards and assisting customers from quotation to delivery are expected.
Sales expansion through cold-calling, territory planning, and customer visits will help you build a strong pipeline of prospects for steady sales growth.
Product demos require technical fluency with welding, gas equipment, power tools, and more. Your problem-solving and communication abilities are vital to this process.
Pros of the Role
This position offers exposure to high-demand industrial products, ensuring your portfolio is relevant and valuable across multiple sectors. You’ll build a dynamic sales skillset.
Strong support from management and structured targets make this a rewarding option for driven professionals who want tangible career growth and achievement-based rewards.
Cons of the Role
The role is demanding, with travel, cold-calling, and regular reporting expected. Balancing field and administrative work may be challenging for some applicants.
Product knowledge is key, but the technical nature of welding and industrial equipment requires ongoing self-development to stay ahead.
Final Verdict
If you’re a self-motivated salesperson looking for stability, variety, and the chance to shine selling top-tier products, this role deserves strong consideration.
Apply if you desire a results-oriented role where you manage and grow your own client base, with rewarding personal and professional outcomes.